COLLECTIONS & COLLABORATIONS
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Vernon Proper: Fashion without the fluff. West Coast Business news and analysis.
ON A RELATED NOTE...
Meghan Markle’s As Ever Wades into Trademark Rights Tussle
February 19, 2025
The Duchess of Sussex reversed course with the switch from American Riviera to As Ever, the latter the name of a New York clothing brand.
Skims to Help Boost Nike Women’s Business with New Brand
February 18, 2025
NikeSkims is set to launch in the U.S., with a spring collection.
RVCA, Billabong Licensee Bankruptcy Faces Universal Studio Pushback
February 14, 2025
The landlord of the company’s Universal CityWalk store wants to collect and has asked a judge for permission to move forward.